Sterling Hotels Expands to 50 Destinations with New Jaisalmer Property

February 25, 2025

Sterling Hotels & Resorts has reached a major milestone with the launch of its latest property in Jaisalmer, marking its presence in 50 destinations across India. This expansion strengthens the brand’s commitment to offering immersive travel experiences in some of the country’s most iconic locations.

The new Jaisalmer resort captures the essence of Rajasthan’s Golden City, offering a blend of luxury and traditional charm. Designed to reflect the region’s heritage, the property features grand architecture, warm hospitality, and modern comforts. Guests can experience the magic of the Thar Desert, explore historic forts, or simply unwind in the resort’s elegant surroundings.

With this expansion, Sterling continues to cater to the evolving preferences of travelers who seek a mix of culture, adventure, and relaxation. The brand has been steadily growing its portfolio, ensuring that each property offers a unique local experience.

Jaisalmer’s popularity as a travel destination has been on the rise, and Sterling’s entry into the city is expected to enhance its tourism appeal. As the company sets its sights on further growth, this milestone highlights its dedication to providing world-class hospitality in India’s most picturesque locations.

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